Search queries are your customers speaking directly to you. Cludo’s powerful analytics and reporting dashboards save marketers time by guiding them to the most relevant behavioral data for visitors to their sites. Our analytics platform gives you the insights you need to better understand your visitors, custom rank your search results, and continually refine the quality and relevance of your web content.
Acting on your analytics has never been easier. With Cludo, you don’t have to make notes or jump between screens - our actionable analytics dashboard enables you to optimize your search right from the source. Edit and adjust your search terms right from your analytics tables based on real-time information.
Cludo saves you time with our flexible dashboards programmed to give you the most relevant visitor search data at a glance. This information is invaluable to help you optimize your website and fine-tune your search solution.
Tracking trends in search words helps you finding keywords which are highly used or getting more popular. A really important metric for forecasting what the future may hold, these trends can help shape your both your website as well as your business strategy. If people are beginning to search for a specific item for instance, you might want to begin promoting them more on your website.
When your users are presented with “no results”, it’s never a good sign. It usually means the content does not exist or maybe your user tried some different wording that leads to no results. With Cludo, you get insight into what’s not working so you can remedy it by easily create synonyms or spelling corrections, or adding new content to meet your users’ expectations.
If you are noticing low to zero click-through rates within your search results, you may have what we call ‘ineffective searches’. Low click-through rates indicate that search is not yielding the content your viewers are looking for, a fast way to lose your users to Google or competitors’ sites. The Ineffective Search tool zeros in on areas of your website and search that need to be optimized- reduce lost opportunities by filling gaps in your website content that your visitors are actively searching for. Create synonyms or spelling corrections using Cludo’s admin panel, or add new content to meet your users’ expectations.
Use data to tweak page rankings to ensure that relevant pages rank higher, and demote others that you don’t want people seeing. That way, people have a clear direction leading them to the next stage of the funnel and they aren’t distracted or turned off by irrelevant links.
Cludo integrates with Google Analytics & Siteimprove Analytics, enabling you to supplement your website analytics with information about what people search for, what they find, and which searches produced zero results for your users.
Save time and never miss an opportunity with our automated analytics e-mail reporting. This email is designed to summarize and highlight key search analytics measurements, making your job easier and keeping you informed.