Actionable Search Analytics & Insights
Cludo is more than just a site search solution – it’s a powerful analytics &
insights engine that enables marketers to make data-driven decisions.
Actionable Search Analytics & Insights
Cludo is more than just a site search solution – it’s a powerful analytics &
insights engine that enables marketers to make data-driven decisions.
Understand Your Customers
Site search queries are your customers speaking directly to you. Cludo’s powerful reporting and analytics save marketers time by guiding them to the most relevant behavioral data for site visitors.
Our search analytics platform gives you the insights you need to better understand your visitors, custom rank search results, and continually refine the quality and relevance of your web content.
Optimize Your Website Using Search Analytics
Finding ways to actually use your site analytics has never been easier. With Cludo, you don’t have to make notes or jump between screens - our actionable analytics dashboard enables you to optimize your site search right from the source. Edit and adjust search terms from your analytics based on real-time information.
Cludo saves you time with our flexible dashboards programmed to give you the most relevant visitor search data at a glance. This information is invaluable to help you optimize your website and fine-tune your search solution.
Guided Site Search Insights
Tracking trends in search words helps you find keywords that are highly used or getting more popular. A really important metric for forecasting what the future may hold, trends can help shape both your website as well as your business strategy. If people are beginning to search for a specific item for instance, you might want to begin promoting them more on your website.
It’s never a good sign when your users are presented with “no results”. It usually means the content does not exist or maybe your user tried some different wording that leads to no results. With Cludo, you get insight into what’s not working so you can remedy it by easily creating synonyms or spelling corrections, or adding new content to meet your users’ expectations.
If you are noticing low to zero click-through rates within certain search results, you may have what we call ‘ineffective searches’. Low click-through rates indicate that search is not yielding the content your viewers are looking for, a fast way to lose your users to Google or competitors’ sites. Ineffective Searches zero in on areas of your website and search that need to be optimized.
Unify your data with our analytics integrations!
Cludo integrates with Google Analytics & Siteimprove Analytics, enabling you to supplement your website analytics with information about what people search for, what they find, and which searches produced zero results for your users.
Advanced Analytics
Integrated site search banners are a creative way to promote events and announcements at the top of your results page. Cludo users can view how many times each banner was seen, and how many times each banner link with a unique URL was clicked.
Equally as important as what your users are searching is where they begin their search and where they land after performing a search. To help identify content gaps as well as where to add content, Cludo provides extensive reports on search origin and destination.
No more parsing through thousands of search queries to find common themes within your search data. Cludo Intents are here to simplify by finding common topics and objectives users are looking to find on your website through search.
Explore Analytics by Device and Location
Cludo offers enhanced analytics based on your site visitors device and location. We call these analytics Device data and Geo data.
Device data analytics break down user activity by what type of device they use, whether it be a desktop computer, tablet or mobile phone. Geo data analytics add location data to your site search queries, making it easy to map out and visualize where your visitors are searching on a local, regional and global scale.
